What
is loose mineral cosmetics?
Essentially, loose mineral cosmetics, also called mineral makeup,
is comprised of naturally occurring minerals that have been used
for cosmetic purposes for thousands of years. These minerals are
mined from around the world, purified, and crushed into fine powders.
Cosmetic companies use these same minerals to add color, texture
and luster to everything from eyeshadow, lipstick, to hair color.
Many of these minerals have a special luster that, when applied to
the skin, give the face a lovely glow, lending a healthy, youthful
appearance to blemished or aged skin.
Why
loose?
Loose mineral cosmetics are catching on in popularity for a very
good reason. It is the most natural form of makeup on the market.
Just think about how your face feels when you apply a liquid foundation.
In order to create a liquid foundation, manufacturers add water,
oil, waxes, petrochemicals, synthetic humectants, gums, and fillers
(like talc) to the mineral colorants. They also add dyes and preservatives.
Our loose, dry minerals don't require preservatives, and all of those
other irritating ingredients are completely unnecessary. The natural
pigments blend easily on the skin and provide superior coverage due
to the lack of cheap fillers.
Why
don't the popular makeup lines sell mineral cosmetics?
Large cosmetics companies are corporations that are
designed to generate profit. Your skin's health is
not their concern. Natural minerals cost much more
than cheap synthetic fillers and dyes. The bottom line
of these corporations is profit. Ours is quality, purity,
and performance.
Will
my skin break out?
If you have sensitive skin, and have had bad experiences with cosmetics
in the past, then natural mineral makeup is for you. While even a
good quality natural cosmetic does not carry a guarantee, the likelihood
of a reaction is rare. The most irritating ingredients in cosmetics
are talc, dye, and perfume. Our products are free of all of these
ingredients.
What
about a sunscreen?
One of the main ingredients in our loose mineral foundation is micronized
Titanium Dioxide. This naturally occurring mineral effectively blocks
both UVA and UVB rays, without an irritating chemical sunscreen.
Can
I use these products if I have acne?
Our foundation has the best coverage of any cosmetic on the market.
With just a quick brush of the powder, your face will appear completely
unblemished. Even more importantly, the health and condition of your
skin will actually improve with regular use of our foundation. The
minerals not only soothe inflamed skin, but have superior oil control.